Submit Your RSS Feeds For These 3 Purposes

Using RSS is a great way to increase the amount of people that are dedicated readers of your blog. It is a very good way to get recurring traffic and build both a community and buzz around all of your new content. RSS is a fundamental community building tool for any serious blogger.

Now, even though I just made a serious case for using RSS feeds, I haven't talked at all about submitting them. Rather than just keeping them linked to on your site or creating an email update signup, you can submit your feed to a couple or even dozens of feed directories across the web. When you submit your rss feed you garner many different benefits. Here are 3 primary reasons for submission:

1. Better Search Engine Rankings

Submitting your RSS feed to the directories will help your site and your blog posts rank higher in the search engines for their respective keywords. This happens because of the links that are built by submitting your feed. When your feed is accepted by a directory it gets a page where it is hosted. This page helps your site and it's pages rank better because it links to 3 different sources.

The first link is always back to your homepage. More links to your homepage with your brand or site name as the anchor text are always good. It will pass a bit more authority onto your site and help it rank for its own name in Google, Bing, and Yahoo.

The other way the feed page will link is to the URL where your feed is originally hosted. By building links to this page, you ensure that your feed URL will have an even stronger link profile and more PageRank. This in turn means that it will have stronger links that lead to each new post you write upon publication. How cool is that? Instant high authority links on autopilot to every post you publish.

The last way the page links is that it actually links to your most recent posts right there just like your original feed hosted page does. This means you get even more links to every single recent post on your blog.

From just one submission, you get a branded link, links to your recent posts, and you get tiered link building to your blog posts.

2. Increased Traffic

A lot of the directories receive a decent amount of traffic. Submitting your feed to just one site may not get you a ton of new visitors, but you don't have to limit yourself to just one site. You can submit your content to tons of different directories with the use of RSS submission software.
Using RSS submitters allows you to quickly submit your blog's RSS and more links and traffic to your site faster than ever.

3. More RSS Subscribers

The last major benefit to RSS feed submission is the increased amount of subscribers it brings you. Getting targeted traffic from the sites and also indirectly through your increased search engine rankings is one thing, but gaining more subscribers is a completely different stories.

New subscribers to your feed means you are building a more attentive audience, in essence, you are further growing the community around your blog. The best part is that sites with a lot of RSS subscribers enjoy the benefits of instant traffic to all of their new posts. People will pay attention once you have a lot of subscribers.

Finally, one bonus reason: If you use Feed Burner to host your RSS feed, Google can see this and watch your subscription rate. This is yet another way that RSS submission can aid in your search visibility and garner you further targeting traffic.